On November 9, 2017, LPP has officially launched a new Distribution Centre in Stryków, which will accelerate substantially the process of handling online orders. The facility will be operated by Arvato. Simultaneously, LPP has inaugurated the operation of a similar centre near Moscow. Both investments are part of the strategy encompassing the further dynamic development of LPP’s e-commerce sector in the years to come. The company plans to launch other facilities of this type as it envisages to increase its online sales by 100% both in 2017 and 2018, when online stores are to be available altogether on 16 markets.
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To 2018, LPP intends to employ more than one thousand employees and spend nearly PLN 200 million in the area of R&D (research and development). This is a way of increasing the global competitiveness of the company that is present on 20 markets. In 2016, the value of LPP exports, driven primarily by the flagship brand Reserved, amounted to PLN 3 billion. The Gdańsk-based company also plans other investments – to the end of 2020 it will spend PLN 1.5 billion for the development of showroom networks in Poland and abroad.