The economists are pointing out  that Poland has entered phase III of its development after the political and economic transition in 1989. In the 90ties the dynamic economic growth was powered by fundamental pro market reforms (economic freedom, opening to the world, currency stabilization), whereas in the next decade the accession to European Union gave significant support. Nowadays the country stands a chance of  retaining GDP thanks to active participation in the international market of new technologies.

Although Polish economy appeared to be unusually immune to the global financial crisis of  the last few years, its future development is threatened by the middle income trap (the dynamics of GDP growth slows down once the level of 60% of GDP per capita of the well-developed countries is reached). In developing countries the rapid growth of average income per person  is possible by copying technical and organizational solutions sourced from better- developed countries. However  such imitational model fails to work at the point of reaching the level of several thousand dollars a year, due to the rise of salaries and reduction in the number of work positions to the less affluent countries, as well as high investment saturation and radical growth of the cost of technology importation, which is necessary to increase productiveness.

The pressing demand of the Polish economy for the innovation and development  of new technologies is fulfilled by the entrepreneurs from the ICT sector,  which has recorded double-digit growth rates in recent years. In the years 1996-2008 Polish ICT export  grew at a rate of 28% per year, and Poland has specialized in consumer electronics segment, the production of custom software, electronic games and mobile solutions. Poland is the fifth largest economy in Europe in terms of volume of employment in the manufacturing segment of the ICT sector (5.1% in the whole of the European segment).  It also presents itself attractive against other countries of the region as a location for research and development centres and start ups that specialize in software development. In 2010 the revenues in the Polish ICT sector net sales amounted to EUR 113.5 billion PLN and in comparison with 2007 increased by 26%. In the production sector of ICT revenues increased by 48%. The research activity expenses grew over three times and reached the level of 758,6 million PLN.

The Polish government has not ignored the chance of a stroke of civilization resulting from this situation, and over the past few years it has been  creating a conscious policy of development of the competent  information society, which is the statutory purpose of the established  in 2011  Ministry of Administration and Digitalisation. Prime Minister Donald Tusk  wishes to give Poland  the “digital momentum” and intends to grant  2.5 billion euros on that purpose, sourced from the new budget of the European Union. One of the elements of this process will be launching the central Digital Poland Operational Programme, announced by the Minister of Administration and Digitalisation during the International Forum on the Competitiveness of Central and Eastern Europe held in Warsaw.

The Poles already  make use of social media more often than average Europeans  and indicators of the use of e-government services exceed the European average. Mark Zuckerberg, the founder of social networking site Facebook, admitted during a recent meeting with the Minister of Administration and Digitalisation in Warsaw that Poland is the most important country in the region for his company, and that among programmers recruited by Facebook, the Poles are second largest group, right after Indian people.

The Polish have proved to be a nation of talented IT specialists and programmers. The workforce regularly grows  every year by 15 thousand graduates  and a career in IT/ICT guarantees steady employment and relatively high income. Under those conditions it is understood that according to several  forecasts  by 2020 the number of IT specialist in all the UN countries will be steadily growing in Poland and Germany only. Polish students are regular winners of international programming competitions, both individual and team. They are in the narrow group of winners of prestigious competitions such as Top Coder, Microsoft Imagine Group, Google Code Jam or Inter Challenge.

It was a sign of the times and the result of years of efforts of the Polish Government, that Poland was appointed  a  partner country in this year’s Hannover Technology Fair CeBIT  – one of the largest high-tech fair in the world.  During the opening ceremony Chancellor Angela Merkel thanked the organizers for providing the possibility to show Polish amazing development and how it is used to create new jobs and employment opportunities. She was accompanied by Prime Minister  Donald Tusk, who said that “strong Polish participation in fairs is without doubt an opportunity not only for the Poles, but for all the partners concerned. An opportunity to further familiarize themselves with our telecommunications market and the opportunities it offers. Polish ICT remains, to some extent, a treasure still undiscovered by Europe and the world”. He added that he is convinced that those who were the first to discover this treasure, meaning  investors, service providers, customers and business partners, will gain most. “From the depth of my heart I wish such great reflex to all our partners” – he added.

Last year Polish IT companies planning to expand abroad gained an ally in the form of April – commenced  Trade Promotion Programme for the IT/ICT Industry “Do IT with Poland”, developed and implemented by the request of the Ministry of Economy. The schedules of  programme participants are filled with events focused on  intensive promotion of Polish IT/ICT industry in the world. The companies participating in the scheme had a chance to promote themselves on a variety of trade fairs – Futurecom in Rio de Janeiro, the largest IT fair in South America  in October 2012, in February 2013 at Mobile World Congress in Barcelona  and in March 2013 at the CeBIT in Hanover. Last months also featured  economic missions and trips to Oslo, Washington, New York, Barcelona and Hannover, meetings with experts familiar with the specifics of local markets, new business contacts and participation in the matchmaking meetings with potential partners. In April 2013 participants took part in Lodz Intertelecom Fair  and at the beginning of May  they visited Tokyo Japan IT Week combined with an economic mission to Tokyo. The programme is co-financed by the European Regional Development Fund under the Operational Programme Innovative Economy.

Polish IT/ICT companies create products and services that can easily compete on foreign markets,  but we must bear in mind that the costs of participation in a foreign mission are at the level of several thousand PLN, while the presence of two representatives of the company at the CeBIT  or  Mobile World Congress is the cost  of 70-110 thousand PLN. The possibility of obtaining reimbursement of 75 percent of the spendings on this kind of promotional activities will be for many companies in the IT/ICT sector  the impulse to take action outside Poland” says Michał Sobański, President of the M Promotion Agency, the programme executive.

 

More information:  Poland – IT 

The promotional film you can find: HERE

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